13FBOX
SIMPLIFY EXCHANGE TRADED FUN · 13F Institutional Holdings
Options Calculator Rankings
S

SIMPLIFY EXCHANGE TRADED FUN

TUA
Institutions
88
Combined AUM (Q2 2026)
$545.0M
Combined Shares (Q2 2026)
26.8M
Overall Trend
Increase
All institutions combined
📥 Inflow (Q1 2026→Q2 2026)
+5.5M
50 · 18 New Buys · ≈
📤 Outflow (Q1 2026→Q2 2026)
-4.3M
39 · 13 Exit · ≈
⚖️ Net
+1.2M
Net Buy
💰 Net Value
≈ —
est. price
Latest AUM (Q2 2026)
$545.0M
Institutions
88
New Buys
18
Adds
32
Reduces
26
Exits
13
Unchanged
12
Ownership TrendPortfolio %Prev Q %RankQ2 2026 ValueQ2 2026 SharesPrev Q ValuePrev Q SharesShares ChangeAction
Simplify Asset Management Inc.
1.37%1.79%#14$98.3M4.8M$116.7M5.5M-717,960-12.99%Reduce
GenTrust, LLC
2.59%2.6%#8$67.5M3.3M$60.8M2.9M+419,316+14.54%Add
Southern Farm Bureau Life Insurance
5.8%6.6%#2$60.6M3.0M$62.6M3.0M00.00%Unchanged
AE Wealth Management LLC
0.19%0.22%#36$41.6M2.0M$40.5M1.9M+118,322+6.17%Add
HighTower Advisors, LLC
0.03%0.03%#48$34.9M1.7M$24.9M1.2M+527,694+44.66%Add
Mid-American Wealth Advisory Group, Inc.
11.11%10.54%#1$30.7M1.5M$25.0M1.1M+365,601+32.09%Add
Trek Financial, LLC
1.19%#17$25.5M1.2M$00+1.2MNew Buy
Ancora Advisors LLC
0.39%#27$20.4M996,922$00+996,922New Buy
Financial Enhancement Group LLC
2.06%1.67%#10$17.3M844,724$13.5M633,652+211,072+33.31%Add
Lloyd Advisory Services, LLC.
5.38%0.23%#4$13.9M679,397$807,31338,261+641,136+1,675.69%Add
Ferguson Shapiro LLC
3.17%14.95%#7$10.8M530,665$49.1M2.3M-1.8M-77.19%Reduce
ALTFEST L J & CO INC
1.02%1.5%#18$10.5M513,278$14.0M663,501-150,223-22.64%Reduce
Heck Capital Advisors, LLC
0.55%0.67%#25$9.1M447,209$9.0M428,759+18,450+4.30%Add
LPL Financial LLC
<0.01%<0.01%#63$8.8M431,936$16.1M765,074-333,138-43.54%Reduce
Encompass More Asset Management
1.27%#15$8.7M426,294$00+426,294New Buy
Park Edge Advisors, LLC
1.53%1.85%#11$7.2M354,937$8.0M380,176-25,239-6.64%Reduce
Broussard Financial Group LLC
5.72%6.28%#3$7.1M349,430$7.9M372,250-22,820-6.13%Reduce
Authentikos Wealth Advisory, LLC
3.43%3.55%#6$5.4M262,798$5.3M249,065+13,733+5.51%Add
CITADEL ADVISORS LLC
<0.01%<0.01%#68$4.7M231,454$919,96043,600+187,854+430.86%Add
Aprio Wealth Management, LLC
0.21%0.27%#33$4.3M210,655$4.9M233,128-22,473-9.64%Reduce
Professional Financial Management, Inc.
4.27%4.35%#5$4.2M206,219$4.2M198,092+8,127+4.10%Add
HOLLENCREST CAPITAL MANAGEMENT
0.27%0.16%#31$4.1M201,303$4.2M201,30300.00%Unchanged
LifeWealth Investments, LLC
0.93%1.03%#20$3.5M170,572$3.4M163,258+7,314+4.48%Add
Elevated Capital Advisors, LLC
0.92%0.88%#22$3.3M163,300$3.5M165,802-2,502-1.51%Reduce
Magnolia Private Wealth, LLC
0.92%3.02%#21$3.2M242,589$4.5M298,645-56,056-18.77%Reduce
HOWARD BAILEY SECURITIES, LLC
1.2%1.29%#16$3.2M156,987$3.1M148,154+8,833+5.96%Add
B.O.S.S. Retirement Advisors, LLC
0.77%0.87%#23$2.9M139,720$2.9M135,491+4,229+3.12%Add
PRINCIPAL SECURITIES, INC.
0.03%0.05%#49$2.8M135,797$3.2M152,411-16,614-10.90%Reduce
PRIVATE CLIENT SERVICES, LLC
0.71%1.26%#24$2.7M132,458$4.2M199,112-66,654-33.48%Reduce
Great Lakes Retirement, Inc.
0.22%0.27%#32$2.5M121,629$2.6M123,290-1,661-1.35%Reduce
Gladstone Institutional Advisory LLC
0.06%0.09%#43$2.0M100,272$2.4M112,466-12,194-10.84%Reduce
ENVESTNET ASSET MANAGEMENT INC
<0.01%#71$1.8M88,568$00+88,568New Buy
ROYAL BANK OF CANADA
<0.01%<0.01%#75$1.6M79,467$1.7M79,46700.00%Unchanged
Aegis Wealth Management, Inc.
0.99%1.17%#19$1.5M74,953$1.5M70,337+4,616+6.56%Add
Integrated Wealth Management
1.38%1.41%#13$1.3M63,803$1.2M58,245+5,558+9.54%Add
Golden Reserve Retirement LLC
0.19%0.13%#37$1.2M58,630$641,03930,381+28,249+92.98%Add
Centennial Advisors, LLC
1.39%1.4%#12$1.2M57,089$1.1M52,168+4,921+9.43%Add
IHT Wealth Management, LLC
0.02%0.03%#53$1.1M52,723$1.4M67,174-14,451-21.51%Reduce
TOUNJIAN ADVISORY PARTNERS, LLC
0.43%#26$1.0M49,358$00+49,358New Buy
EVERGREEN CAPITAL MANAGEMENT LLC
0.02%0.03%#56$899,43344,036$1.2M56,780-12,744-22.44%Reduce
GOLDMAN SACHS GROUP INC
<0.01%<0.01%#78$837,42541,000$865,10041,00000.00%Unchanged
HRT FINANCIAL LP
<0.01%<0.01%#65$796,80039,011$687,00032,601+6,410+19.66%Add
Kingdom Financial Group LLC.
0.2%0.23%#34$782,19138,296$807,31338,261+35+0.09%Add
EVOKE WEALTH, LLC
0.01%0.01%#57$697,26733,045$697,26733,04500.00%Unchanged
Csenge Advisory Group
0.03%0.04%#51$670,37232,821$917,42443,480-10,659-24.51%Reduce
Straight Path Wealth Management
0.15%0.18%#38$647,41131,697$684,63232,447-750-2.31%Reduce
Farther Finance Advisors, LLC
<0.01%<0.01%#60$470,46123,034$440,72620,927+2,107+10.07%Add
Legacy PCG, LLC
2.07%2.49%#9$447,12122,004$464,28422,00400.00%Unchanged
4WEALTH ADVISORS, INC.
0.33%0.4%#28$432,16421,061$473,01622,471-1,410-6.27%Reduce
Cumberland Partners Ltd
0.03%0.03%#52$392,81419,232$404,44519,168+64+0.33%Add

🧭 Institutional Sector Flow Heatmap

Net Outflow Net Inflow